Slurp!

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Ups! You are now part of the cast

Client
Coca-Cola
Agency
Saatchi & Saatchi

Enjoy the movie
In cooperation with Saatchi & Saatchi and Coca-Cola we took the traditional cinema campaign to a new level.

Part of the cast
To encourage cinemagoers to stay quiet during a film, they were digitally inserted into fake film trailers. In the middle of the supposed preview, viewers suddenly saw themselves on the screen consuming coke and popcorn in the middle of the action.

Please keep quiet during the movie. It’s not the same with you in it.
Coca-Cola

Touch points

  • Cinema
  • Website
  • TV
  • Social Media
  • Events

The team

Bjarke Toft
Line Producer
M2Film

Action speaks louder than words. No matter the screen size.

Our ability to package multiple services allows us to deliver both schedule and budget efficiencies and to create content with the multi-platform world in mind. This helps clients create great looking campaigns and content for any screen.

  • M2Film are 233 cool people

  • We amaze (people) 6250 worldwide every minute

  • We shoot (hours) 271 of video each month

  • We distribute 8142 master files each year