Time to celebrate

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Fireworks

Client
jem & fix
Agency
Uncle Grey

Lighten up your life
Why reserve the fireworks for New Year’s Eve when you can lighten up any regular December day with a loud crack or two?

Campaign with clear ambitions
With a legal window of just four weeks, the new fireworks campaign from Danish low-cost DIY retailer jem & fix relied heavily on humor and recognizable characters to stand out among Christmas commercials in heavy rotation.

Teaming up with Uncle Grey as creative agency, M2Film created the most ambitious fireworks campaign ever in Denmark. Now it’s time to celebrate!

Why wait for New Year's Eve?
Arne

Touch points

  • TV
  • Website
  • Social Media

Want to know more?

The team

Jan P.
Creative Director
M2Film
Bjarke Toft
Line Producer
M2Film
Marianne Bech
Line Producer / Procurement Manager
M2Film

We fit the big picture into any screen size.

Our ability to package multiple services allows us to deliver both schedule and budget efficiencies and to create content with the multi-platform world in mind. This helps clients create great looking campaigns and content for any screen.

  • M2Film are 233 cool people

  • We amaze (people) 6250 worldwide every minute

  • We shoot (hours) 271 of video each month

  • We distribute 8142 master files each year