How to go viral without using sex
Buzz + Honors
No sex this time M2Film produced yet another viral campaign, and this time with no sex at all.
Effective campaign The Danish Ministry of Education wanted to make a campaign that would make lazy teenagers meet in school on time.
So agency envision came up with the idea of changing the lyrics of singer Rasmus Seebach’s no. 1 smash hit into a funny story about three teachers missing their favorite students at school.
This music video is part of a multi-platformed award winning campaign.
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M2 Entertainment Ltd.
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6250 worldwide every minute
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271 of video each month
8142 master files each year