A ROOF FOR LIFE
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EXEMPLARY CRAFTSMANSHIP
MADE TO PROTECT AND PRESERVE
The result of collaboration between M2 Film and Randers Tegl, this image ad was produced for the Northern European market with the purpose of bringing attention to the classic tile’s natural qualities.
CHOSEN FOR THIS ONE PURPOSE
The ad is poetically constructed as a first-person narrative told from the perspective of the tiles. The tiles’ voice-over is combined with exquisite visuals in order to emphasize their close connection to nature and their one true purpose: Protecting us.
Touch points
- Internet
- Social media
- Website