The Heart of Trade

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We Love Trade

Client
A.P. Moller - Maersk
Agency
M2Film + Green Cave People

Establishing a 'human purpose'
In close collaboration with Green Cave People and Maersk we produced an inspirational corporate film campaign that could 'humanize' the Maersk brand.

The many beating hearts of trade
Director Malcolm Green set out on a trip across the world aiming to show the positive impact of international trade, beyond the exchange of goods. Besides the main film emphasizing the overall message behind the campaign, additional case videos were made featuring entrepeneurs from different corners of the world - China, Africa, USA - each with their own unique story of how their business impacts communities internationally.

Trade is at the heart of everything we do
A.P. Moller - Maersk

Touch points

  • TV
  • Internet
  • Social Media

Want to know more?

The team

Lotte Kronborg
Executive Producer
M2 Entertainment Ltd.

Business as usual just ain't good enough.

Our ability to package multiple services allows us to deliver both schedule and budget efficiencies and to create content with the multi-platform world in mind. This helps clients create great looking campaigns and content for any screen.

  • M2Film are 233 cool people

  • We amaze (people) 6250 worldwide every minute

  • We shoot (hours) 271 of video each month

  • We distribute 8142 master files each year